A society’s access to a reliable electrical system is a major factor upon that society’s average standard of living. In 2008, less than 50% of the population of Sub Saharan Africa had any access to electricity. The yearly per capita power usage for most countries in the area was less than that used by a typical desktop computer.

The goal of the Mobius World Light project was to provide easy and affordable access to electricity at a personal scale, in order to directly improve the quality of life in these developing nations. The solution centered around a personal charging station that could accept inputs from solar, wind or kinetic sources and then be used to deliver power to essential electrical equipment like lights, radios, and cell phones. Company branding, a visual pitch deck illustrating the story and preliminary concept drawings were created for Series A investment presentations.

Project Role: Brand Identity, Visual Storytelling, Concept Development

Year: 2010